I Designed a suite of collateral for the graduation of the Graphic + Digital Design program’s GR25 cohort. Suite was designed around a key visual that was adapted/expanded upon for use on an evite sent via MailChimp, 8-page event program, Instagram carousel post, and slideshow for the event. 

Featuring a girl soaring through the clouds on her GR 25 cohort book here is why I chose my approach

Symbolism of Flight: The central imagery of a girl flying through the clouds on a GR25 Cohort book symbolizes the graduates’ aspirations and ambitions taking flight. It represents the pursuit of dreams, the courage to reach for the stars, and the limitless possibilities that lie ahead as they embark on their next chapter.

Representation of Courage: The addition of a cape billowing in the wind signifies bravery and courage in the face of challenges. Graduation is not only a celebration of academic achievements but also a testament to the resilience and determination of the graduates as they navigate obstacles and overcome adversity on their journey towards success.

Empowerment and Inspiration: By depicting the graduate as a confident and empowered individual, our design aims to inspire others to pursue their passions fearlessly and embrace their potential. The imagery serves as a reminder that with determination and perseverance, anything is possible, and every dream is within reach.

In summary, our graduation identity design embodies the spirit of courage, determination, and empowerment as graduates take flight towards their dreams. Through symbolic imagery and an engaging Instagram carousel, we celebrate their achievements and inspire others to embrace their potential and pursue their passions with unwavering resolve.